Swiggy
Native Search ad example
A meal tray sits on a train table beneath a short instruction to use a search term in Swiggy. A search field connects the instruction to the food shown below.
What to borrow
The search metaphor points to a concrete action inside the service. The setting explains why that action would be useful in that moment.
For your brand
If your store or app has a useful search path, show the real term and a result that exists. Pair it with a relevant use scene. Do not imply an organic ranking or a search feature your product does not provide.
Read the creative recipe
Creative recipe: Show the search someone can actually use. Reference: https://usebassline.com/library/ads/examples/0b5d6834c16ac3aad62ad187515ebe8e2b3fb7deb2fb69aa2d097bb5fb7e4824 Source advertiser: Swiggy Format: Native Search Composition: Portrait use-context scene with a short instruction above a simple search field. Place the actual product or service result directly below, so the instruction and outcome remain connected. Creative direction: If your store or app has a useful search path, show the real term and a result that exists. Pair it with a relevant use scene. Do not imply an organic ranking or a search feature your product does not provide. Before generating, ask me for: 1. Brand profile: logo, colors, fonts and voice. 2. Product: exact name, owned product images and verified details. 3. Audience: who this is for and the question or need to address. 4. Brief: goal, placement, aspect ratio and call to action. 5. Talking points: the one main message and facts that support it. Use the reference for structure, not a copy of its artwork or wording. Keep my product identity accurate. Use owned or licensed assets and only supported claims. Do not invent testimonials, ratings, endorsements or performance numbers. Draft the direction for my review. After I approve it, help me generate, revise and save my version.