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FOR LOCAL SERVICE BUSINESSES

Turn customer demand
into customers.

Need the foundation? We build it. Already established? We plug into what you have to improve how customers find you, hear back, and take the next step.

Book a free intro callCompare Foundations + Add-ons
★★★★★
“Helped us actually get found through online searches and Yelp.”
Ramtin K., The Well Company · Mobile IV infusions and Botox
THE CUSTOMER JOURNEYFollowing the journey
Bassline
A customer finds you on Googlemobile IV therapy near me

Foundations builds the system. Add only what you need.

LOCAL BUSINESSES RUNNING ON BASSLINE
The Well Company logoKim Ky Noodle House logoDairyAssure logoSMH Associates logoGraceful Living logoAcadia Homes USA logoSolutions Healthcare logo

WHEN THE TOOLS DON'T TALK

Good opportunities need
a clear next step.

A call goes to voicemail. A form waits in an inbox. The follow-up lives in someone’s head. Each missed handoff costs time and trust.

Spock at a desk covered in paperwork before customer tools are connected
09:14Missed callCustomer asked for an estimate
10:02Form in an inboxNo owner or next step assigned
FridayFollow-up forgottenA good job ends without a review request
ONE SYSTEM. EVERY HANDOFF.

Follow one customer from
Google search to review.

Foundations connects each step, from discovery to booking and honest reviews. Optional add-ons extend local reach and call coverage.

01 · Get Found

A customer finds your business.

He searches for mobile IV therapy nearby. Your website explains the service and gives him a clear next step.

BasslineCustomer journey
Kyrie, an example customer
Kyrie M.Looking for a local business
Google
mobile IV therapy near me
AllMapsImages
thewellcompanytemecula.com

Mobile IV Therapy in Temecula
The Well Company

IV therapy and aesthetics, brought to you. Explore services and book a visit.

Two ways to find you. One website to take the next step.
Foundations builds your website and search basics. Optional directory seeding expands your directory presence.

A search becomes a visit to your website.

02 · Capture Leads

His question becomes a customer record.

Kyrie sends an inquiry. His name, message, and source arrive together in your pipeline, ready for your team.

BasslineCustomer journey
Kyrie, an example customer
Kyrie M.Inquiry captured
The Well Company website built by Bassline
Website inquiry

“Can I book a visit?”

Kyrie M. · New inquiry

Added to your CRM
Foundations captures website inquiries in your included Bassline CRM.

The details move with him, not between inboxes.

03 · Respond Quickly

He hears back while he’s interested.

A quick reply keeps the conversation going. Your team has the context and can step in whenever it is needed.

BasslineCustomer journey
Kyrie, an example customer
Kyrie M.Conversation started
Today · Website inquiry

Can I book a visit for tomorrow?

Hi Kyrie. We have 2:30 PM available. Would that work for you?

Reply sent · Team notified
Optional AI Receptionist

Missed-call and after-hours coverage where supported. Your team handles the handoff.

Foundations responds to website form submissions. Optional AI Receptionist adds missed-call and after-hours coverage.

One conversation, with the next step already in reach.

04 · Book Customers

The conversation becomes an appointment.

Kyrie chooses a time. His confirmation and reminder stay linked to the same record. Your team gets ready for the visit.

BasslineCustomer journey
Kyrie, an example customer
Kyrie M.Visit confirmed
Your next appointment
TUE22

Mobile IV visit

Kyrie M. · 2:30 PM

Confirmed
Confirmation sent Reminder scheduled
Foundations connects directly to your calendar for customer booking, confirmations, and reminders where supported.

An inquiry turns into work on the calendar.

05 · Get Reviews

His experience can help the next customer.

After the visit, Kyrie receives a request for honest feedback. Published reviews help other people decide who to trust.

BasslineCustomer journey
Kyrie, an example customer
Kyrie M.Visit completed
After Kyrie’s appointment

Good work deserves
to be heard about.

Thanks for choosing us, Kyrie. How was your visit? We’d appreciate your honest review.

★★★★★Leave a review
Review request sent
Foundations automates honest review requests for eligible customers, without review gating.

Your work builds the reputation the next customer sees.

BUILT AROUND YOUR BUSINESS

Built for businesses that run
on calls and appointments.

Tax & accounting
Restaurants
Mobile IV therapy
Med spas
Contractors
Law firms
Hair & beauty
Roofers
Real estate
Assisted living
Pet care
Plumbing
Automotive

HOW IT WORKS

Set it up once.
Let it run.

01

Onboarding

We learn how customers find you, contact you, and buy from you.

02

Build

Foundations builds your website and customer system. Optional add-ons extend local reach and AI call coverage.

03

Launch

We test the paths from inquiry to booking before the system goes live.

04

Run

We maintain the agreed scope, monitor the workflows, and keep your team informed.

Spock coordinating the connected business system

We manage the system. You manage the customers.

BASSLINE FOUNDATIONS

Your customer system.
Managed for you.

Bassline Foundations

A managed website. One place for your customers.

$297/month

No setup fee.

Build My Foundation
  • Website + CareA professional website, kept up to date
  • Get FoundGoogle profile + search-ready website
  • Capture LeadsWebsite inquiries saved to your CRM
  • Respond QuicklyImmediate replies to website inquiries
  • Book CustomersCustomers book directly into your calendar
  • Get ReviewsAsk for honest reviews automatically
  • CRM + Mobile AppLeads, messages, and bookings on your phone

Foundations: what’s included

First payment: $297. No setup fee.

Website + Care

A new website or substantial rebuild, managed for you.

  • Mobile-friendly, lead-focused website
  • Hosting, security, and maintenance
  • Up to two routine website updates per month

Get Found

Search-ready foundations with ongoing improvements.

  • Local presence and Google Business Profile optimization
  • Basic SEO and AI-search readiness
  • Ongoing SEO/AEO improvements and listing consistency

Capture + Respond

Website inquiries move straight into your customer system.

  • Lead capture forms and included CRM
  • Immediate response to supported website form submissions
  • Automated form-lead follow-up and team notifications

Book Customers

Customers book directly into your connected calendar where supported.

  • Calendar integration and booking
  • Confirmations and reminders
  • Appointment details linked to the customer record

Reviews

Consistent requests for honest feedback.

  • Automated review requests and reminders
  • Google review destination
  • Review workflow monitoring, without review gating

CRM + Mobile App

One place to manage leads, conversations, and appointments.

  • Bassline CRM included
  • Installable progressive web app
  • Mobile access to the customer system

Directory seeding and AI Receptionist are optional add-ons. Custom software, advanced routing, and major work outside the listed scope are quoted separately.

Optional add-ons

Directory Seeding

Get listed in 30+ relevant business directories.

What’s included

One-time directory submission and business information cleanup. Directory acceptance and publication timing vary; ongoing directory management is not included.

$197 one time
Add Directory Seeding

AI Receptionist

Answer missed calls and after-hours inquiries.

What’s included

500 AI call minutes per month, then $0.20/minute. Approved FAQ responses, lead capture, qualification, and callback or booking handoff where supported. Works with supported phone systems.

$297/month+ $495 one-time setup
Add AI Receptionist

With AI Receptionist: $594/month + $495 setup. AI Receptionist bills monthly, even with annual Foundations.

Cancel anytime at the end of your paid period. Monthly subscriptions renew monthly. Billing terms

FROM THE PEOPLE WE WORK WITH

In their own words.

“Bassline built us a clean, professional website with easy online scheduling and helped us actually get found through online searches and Yelp which has been huge for a local mobile IV and aesthetics business like ours. The process was smooth, and Ramon has been great throughout the whole process, always available to answer questions and help when needed.”
The Well Company logoRamtin K.The Well CompanyRead case study ↗Mobile IV infusions and Botox
“Bassline helped our mom-and-pop medical billing and MSO practice from word-of-mouth referrals to a nationwide platform. We can reach new bids and clients at scale, take applications in real time, and show that we’re willing to evolve. My only regret is we didn’t reach out sooner.”
Solutions Healthcare logoHaron A.Solutions HealthcareMedical billing & MSO

REAL BUSINESSES

Built for the people
behind the business.

SMH Associates project imagery
Accounting & Tax · Professional Services

SMH Associates

A professional presence with a straightforward path to contact.

See more work ↗
Ramon Chanco, founder of Bassline Labs

WHY WE BUILT IT

Big-brand experience.
Built for local business.

Hey there - I’m Ramon, founder of Bassline Labs. I spent years leading Product & Operations at venture-backed tech companies and helping build the marketing behind some of the world’s biggest brands in entertainment, retail, and consumer goods.

I saw what the best businesses do well: they make it easy for people to find them, become customers, and keep coming back.

Most local business owners want the same thing, but don’t have the time or team to piece it all together.

That’s why I built Bassline.

We set it up, connect it, and keep it running so you can focus on your business.

Ramon Chanco Founder, Bassline Labs

Questions, answered.

What can I add to Foundations?

Foundations is $297/month with no setup fee. Optional directory seeding is $197 one time for 30+ relevant directory placements. AI Receptionist is $297/month plus $495 one-time setup. Foundations with AI Receptionist totals $594/month. Add only the extras you need; directory seeding does not add a monthly fee.

What happens to my Foundations website if I leave?

Your domain and supplied assets remain yours. A Bassline-built website is eligible for a free handoff after 12 paid months. Earlier transfer costs $297 for each month remaining until month 12. This is a transfer option, not a cancellation fee or minimum subscription term.

What is outside Foundations?

Ad spend, custom software, databases, portals, unusual migrations, major redesigns, advanced work are outside the listed scope. Directory seeding and AI Receptionist are optional paid add-ons. Third-party costs outside the agreed scope require approval.

How do review requests work?

Foundations automates requests and reminders for honest customer feedback. We use appropriate consent and honor opt-outs. We never filter requests by sentiment or promise a specific number of reviews.

What's the difference between monthly and annual?

Foundations is $297/month or $2,970/year paid upfront, saving $594 compared with 12 monthly payments. There is no Foundations setup fee. Add-ons are priced separately: directory seeding is $197 one time; AI Receptionist is $297/month plus $495 setup, including when Foundations is billed annually. Annual subscriptions renew annually; fees are non-refundable except as provided in the Terms or your Order, or where required by law.

How much AI call usage is included?

The optional AI Receptionist includes 500 AI call minutes per month. Additional usage is $0.20/minute. Foundations' website-form response is included in the base plan and is separate from AI call coverage.

Can I cancel anytime?

Yes. Cancel your recurring subscription at any time. Service ends at the end of its paid billing period, and you will not be charged for the next period. Annual billing is a payment option, not a minimum service commitment.

Spock on top of new inquiries
Spock keeping the customer system organized
Spock taking a break while the tools stay connected

ONE SYSTEM. ONE TEAM.

Stop stitching your
business together.

Website · CRM · Phone · Follow-up · Booking · Reviews

Start with Foundations. Add directory seeding or AI call coverage when you need it. One team to keep it connected. Cancel anytime.

Book a free intro call