IM8
Meta · Statistic
Ad copy
Ollie's Baseline Is 91. Find Your Number.
Ollie Beamen's baseline is 91. Find your number. 8 questions, 60 seconds. We score five pillars — energy, gut, sleep, focus, longevity — put your score next to Ollie's, and name the three gaps holding you back.
Call to action: Learn more
Creative notes
Why it fits
This composition effectively uses a personal baseline score to engage viewers by inviting them to find their own number, creating a direct comparison. The split layout with a dark left side for text and a bright right side featuring a person wearing a branded hat draws attention and balances information with human connection.
Copy structure
baseline score circle (91) → question mark circle (?) → headline text → subheadline text → time and question count
Elements to replace
baselineScore; baselineName; userScorePlaceholder; headlineText; subheadlineText; questionCount; timeEstimate
Adaptation guidance
To rebuild this mechanism, use the customer's own baseline score and name to personalize the comparison. Replace the image with a clear, well-lit portrait of a person wearing branded apparel to maintain the human connection and brand presence. Use the customer's approved facts to craft the headline and subheadline, emphasizing the quick assessment and personalized score.
Ad details
Original creative belongs to IM8. Recreate the idea with your own copy and imagery.